Kingfisher Airlines Announces Mega Consumer Promotion around Kingfisher Airlines Tennis Open 2006

Mumbai, Maharashtra, India , 2006-09-13

Kingfisher Airlines, India’s fastest growing airline and the winner of 9 prestigious awards and accolades today announced a mega consumer promotion around the Kingfisher Airlines Tennis Open 2006- India’s biggest international Tennis extravaganza.

Kingfisher Airlines has always believed in extending the brand’s values in an out-of-airlines context through events and associations with like-minded brands and properties in order to communicate with its target audience. For the same reasons, a huge consumer promotion has been planned around the Kingfisher Airlines Tennis Open 2006, starting from the 11 September till the 20 September 06’. To participate in this consumer promotion the guest would have to simply fill in a contest form available at the Kingfisher Airlines ticketing counters at the airport or enter the contest online by sending an SMS- KFAOPEN to 8888. Lucky winners get a chance to meet their favourite tennis stars, watch the Kingfisher Airlines Tennis Open Finals Live, win free Kingfisher Airlines tickets between any two destinations serviced by Kingfisher Airlines and loads of Kingfisher Airlines Tennis open Merchandise.

Commented Mr. Girish Shah, Head Marketing, Kingfisher Airlines Limited, “The Kingfisher Airlines Tennis Open is a very prestigious tournament and India’s biggest international Tennis extravaganza. The promotions around the Kingfisher Airlines Tennis Open are planned in true Kingfisher Style. As always our guests stand to benefit from this association as well. By participating in the contest our guests could win free invites to the Kingfisher Airlines Tennis Open 2006 finals and get a chance to se their favourite Tennis players Live in action. In addition there are several free tickets to be won to fly the Good Times with Kingfisher Airlines. A whole lot of Kingfisher Airlines Tennis Open branded merchandise is also up for grabs for those lucky winners. We look forward to giving our guests and Indian audience the best there is in the Indian skies as well as on-ground.”

About Kingfisher Airlines

Kingfisher Airlines is India's first and only private airline to receive the prestigious, 'Best New Airline of the Year' award in the Asia-Pacific and Middle East region from Centre for Asia Pacific Aviation (CAPA). Kingfisher Airlines has also been voted as the 3rd Most Successful Brand Launch of the Year 2005, in the annual Brand Derby Survey conducted by India’s leading business daily-Business Standard. In another Survey conducted by agencyfaqs.com and Brand Reporter, Kingfisher was voted as the 7th Buzziest Brand of 2005 amongst 2000 leading national and international brands. More recently, Kingfisher Airlines has bagged the “Service Excellence for a New Airline” award from Skytrax, a UK based specialist global air transport advisor.

Another addition to the list of laurels is the “Best New Domestic Airline for Excellent Services and Cuisine” award from Pacific Area Travel Writers Association (PATWA), the biggest travel writers’ organization, across the globe, that conducts independent annual surveys across various industries related with Travel and Tourism in order to select the best in each category. Lastly in a survey conducted by IMB for Times of India, 46% of the participants voted Kingfisher Airlines ‘The Best Airline” and “India’s Favourite Carrier”. Kingfisher Airlines commenced operations on May 9, 2005 with a brand new fleet of aircraft. Kingfisher Airlines offers Full Service at True Value and promises an unparalleled experience to the Indian air traveler. On offer are extra-wide seats and spacious leg room, delicious gourmet meals, international-class cabin crew and a whole host of comforts and delights. Kingfisher Airlines also facilitates doorstep delivery of tickets on guest request. Kingfisher Airlines has further raised the bar by introducing the Indian business traveler to a premium product- Kingfisher First, the finest experience in the Indian skies. For more information on Kingfisher Airlines log on to www.flykingfisher.com . Fly the Good Times with Kingfisher Airlines.

Contact

Malini Nair, Manager PR, Kingfisher Airlines limited, +91 9324239730
[email protected]