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November 1-15 2005


 

November 1-15 2005

Healthy innovation

merican fast food chain Kentucky Fried Chicken (KFC) plans to provide its Chinese customers with "new fast food" and has begun by taking off French fries from its set meals. The fries, however, will continue to be sold separately.

KFC wants to give up "traditional western fast food" in the country, and offer something more appropriate to the Chinese taste. It has been providing more fruits and vegetables on its menu in order to get over its junk food image. ... more


 

   
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