t is hard to imagine today that there was ever a life without the internet. But when agencyfaqs!, the advertising, media and marketing website - which is The Brand Reporter's stablemate - was launched in late 1999, the number of internet subscribers in the whole of India numbered just 1.1 lakh.

Starting off with the basic email function, the internet has now become a platform of communication, networking, information, entertainment and commerce and has wormed its way into our daily lives. When the connection goes down, many businesses tend to suffer. In any case, for millions now, a day without the internet leaves them with withdrawal symptoms. ... more