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March 1-15 2006


 

March 1-15 2006

Inside a movie
Rachit Vats

ntel is the latest to join the bandwagon of brands jostling to gain visibility through in-film placement.

The buzz is that Intel is preparing to create awareness about its new products and technology through in-film branding in the coming months. However, the brand promises to use a slightly different approach from the other product placements seen in recent movies.... more


 

   
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