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May 1-15 2006


 

May 1-15 2006

Settign the tone
TBR News Bureau

wo former Motorola employees, Romy Juneja and Vijay Menon, have got together to open what they claim is a one-of-a-kind mobile retail chain - the first MobileNXT Teleservices outlet in Gurgaon.

A quick glance at the store might invite comparisons with the Agrani retail shops, promoted by the Zee Group. Juneja however is quick to point out that their store is different. "In our chain stores, brands would be put as per consumer choices. Consumers not just buy brands, they buy experiences. They buy experiences like values, work, music, shares, games and others. So all products are put according to the value it offers. Here, the consumer can experience the content through an interactive touch-feel kiosk," he says. ... more


 

   
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