ccording to the latest Newspaper Audience Database (NADbase) report released by the Newspaper Association of America (NAA), nearly eight out of ten Americans (116 million of the 149 million living in the major markets) read newspapers during the week and a third of internet users (55 million) visit a newspaper website during the month.

Moreover, almost 70 per cent of the 18 - 24 - year olds in the top 50 markets said they read a newspaper. The data was collected by Scarborough Research during the period August 2004 to September 2005.... more