oon there will be some added glossy content at newsstands. The UK-based OK!, the magazine which features celebrity news, is all set to with an Indian edition this month. Readers here will now get a taste of juicy tidbits from Hollywood as well as Bollywood in one package.

OK!'s entry comes in the wake of several international magazines stepping into India recently. Good Housekeeping and Marie Claire being two prominent titles in leisure reading. So why are international magazines making a beeline for India? Sonali Velinker Kamat, editor, OK!, India edition, says, "We felt that the Indian reader is ready for a magazine that is almost more international than it is local. We have never been more truly global citizens than now, we are travelling more than we ever have, being exposed to more international celebrity news in local dailies than ever before." The platform is right and suitable for international magazines to come to India. ... more