ne of China's leading interactive media companies, Shanda Interactive Entertainment (www.shanda.com) and Walt Disney's interactive subsidiary Walt Disney Internet Group have come together to provide China's online gamers branded games. Shanda will develop, distribute and operate an online casual game based on the magical worlds of Disney and featuring some of its most popular animated characters.

The game will be developed for a larger base than traditional online games, especially the growing number of female online gamers. The company plans to release an open beta version of the game in the second quarter of 2007. This is Disney's first game offering in the Chinese market. ... more