ometimes, what barely makes a snippet in newspapers, writes headlines in the personal histories of people. "A challenge," as someone famously said, "is a dragon with a gift in its mouth. Tame the dragon, and the gift is yours." Starting this fortnight, The Brand Reporter talks to eminent personalities from the media, marketing and advertising fraternity about the toughest professional challenge they've faced till date, how they tackled it and whether it left them sadder, happier or wiser.

This fortnight, we caught up with Josy Paul, chairman and national creative director, brand david. Paul was forced to wear multiple hats, when Rajiv Agarwal suddenly quit rmg david, and he was asked to step in to fill the void. ... more