he $7.7 billion (Rs 35,300 crore) Indian media and entertainment industry is all set to grow at least two-and-a-half times in the next four years. By the end of 2010, it is expected to touch $18.3 billion (Rs 83,700 crore) - a compounded annual growth rate of 19 per cent.

These are the results of a study conducted by IMaCS (ICRA Management Consultancy Services) for the India Brand Equity Fund. However, there is some bad news for the print media. ... more