n an attempt to engage readers in a more creative fashion, The New Yorker has gone the extra mile. Facing stiff competition from the internet and reports claiming that the print medium is dead, the Cartoon Issue of New Yorker melds the two media, elevating the magazine's cover to creative art.

According to company, this is a first in publishing history. The magazine will use different covers to tell one continuing story. The separate pieces come together more clearly through a final comic strip which will be available online exclusively. Several comic books from Marvel and DC have used different covers of a single issue to spur collectors and fans to purchase extra copies of an issue, the strategy has never been used as segments in one continuing narrative. ... more