ccording to the Pew Internet & American Life Project, twice as many web users are downloading podcasts compared to data from six months ago. The report profiled 2,928 adults.

Twelve per cent of web users surveyed in August stated that they had downloaded a podcast - up from 7 per cent who said the same in February-April. The research report attributed the increase to the surge in MP3 player ownership and the vast amount of content now available. So far, more than 26,000 podcasts and 1 million episodes have been downloaded. ... more