ottery commercials are unusual, especially on television. But that has changed with the launch of not one but three new Playwin online lottery TV commercials which are currently on air.

The TVCs focus on various day-to-day activities which sound boring. Such as �making boring presentations' and �submitting reports that were wanted yesterday' or (in the second TVC) �watching packed buses leave' and �squeezing into share-taxis' and - in the third TVC - �worrying about increasing bills' and �growing expenses' � all the three TVCs end with the note that while one was plodding through life's mundane chores, someone bought a Rs 10 ticket and won the jackpot in a Playwin lottery.... more