ood news for the calorie conscious. Nestle has launched KitKat lite - for people who want to indulge in chocolate minus the guilt of indulging in the sweet temptation.

The lite chocolate, which was launched in December last year claims to have 50 per cent less sugar as compared to the classic Kitkat but maintains the original taste. The launch has been supported by a TVC in which people in various situations are shown pulling up their pants. The playful background score compliments each situation. The TVC ends with the VO saying - '50 per cent less sugar - 100 per cent great taste�new kitkat Lite�don't think just bite'.... more