ounder, chairman and managing director of Madison Communications, Sam Balsara, has in the past been named the most influential media person. He has worn many hats with aplomb, through a 30-year-old career, eight years of which were spent in marketing at companies like Cadbury and the rest in advertising with agencies like Contract, Mudra and Madison. In this column he talks about some of his life's highlights.

When you reach my age, identifying one defining moment would be very difficult. There have been several defining moments in my life.... more