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June 1-15 2007


 

June 1-15 2007

Brand Channel
Compiled by Sonali Raj

udi, the German car maker, has launched an internet channel that will play 24 hours, seven days a week. The channel will be available in English and German and will show, among other programmes, golf tournaments that Audi sponsors.

Earlier this year, Annheuser Busch owned Budweiser beer launched Bud.tv on the internet.The channel aims to market the beer to males between 21 and 27 years. Not surprisingly, large portions of programming cover women's beach wear. ... more


 

   
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