reative coincidences are more a rule than an exception in the ad world. An addition to the list is the latest TVC for Parryware, one of India's top sanitary-ware companies. It reminds one of the Greenlam TVC (the laminate brand from Greenply Industries) aired recently.

For those who came in late, the Greenlam TVC, conceptualised by Lowe, had a husband, wife and child dragging home an old friend to show off the woodwork at home (The Brand Reporter, March 16-31, 2007). ... more