arathi television is witnessing some unprecedented action. The three big ones (ETV Marathi, ZEE Marathi and DD Sahyadri) have been joined by Mi Marathi - a general entertainment channel launched by Sri Adhikari Brothers, a couple of news channels and a movie channel too.

Media Content & Communications Services India (MCCS), a joint venture between ABP TV and STAR News Broadcasting, launched STAR Majha (My Star), a 24-hour national Marathi news channel that went on air on June 22. MCCS, (ABP has a 74 per cent stake in it) already operates STAR News and STAR Ananda, a 24-hour news channel in Bengali.... more