he Rs 325 crore Navneet Group recently introduced a new range of stationery for students under the brand name 'Fun'. The range includes pencils in stripes and metallic designs, erasers, sharpeners, colour pencils, and so on.

The brand has already seen two TVCs titled 'Sunset' and 'Giraffe'. The Sunset ad shows a school girl drawing a sunset as her friends try to correct her. Just then, another boy comes and makes some adjustments to the drawing to make it look like a man drowning. The film ends with the super 'Full Marks + Fun'. The Giraffe TVC too shows the same children, and the girl here is drawing a finger then a hand, when suddenly the boy swoops in once more to draw a neck; once turned around, the drawing looks like a giraffe. ... more