ussia recently hosted the Worldwide Advertising Forum, where a host of significant issues, pertaining to the field of advertising were discussed and debated upon. The ad scenario in Russia, remained the focus of all discussion. The congregation that came together at Moscow's City Hall for the conference, as well as the Red Apple ad festival and tradeshow, consisted of over 3,000 persons from the advertising industry, academicians as well as students.

Prominent among topics of discussion, was the relationship of advertising regulators with people from the industry, the need for self-regulation among advertisers, talent acquisition in the ad industry as well as the need for making advertising popular, given that economies are growing at a fast pace as is inflation. ... more