entos Helpline claimed to know the answers to all of life�s greatest problems. To further help ease the load on one�s mind, the team at Perfetti van Melle (PVM) has developed a Friends-line too. After mentoshelpline.com, which was introduced with much fanfare in March last year, the company has come up with this extension to �Unload your mind�.

Mentos prides itself on �thinking different�. This is embodied in its campaigns, like �Dimag ki Batti� or �Aam Zindagi Mentos Zindagi� that exhort consumers to think differently in tough situations; in other words, to live the Mentos Life. ... more