l Jazeera, the Qatar-based news network that has earned the sobriquet of being the CNN of the Arab world, recently entered a content-sharing agreement with India TV. The Arab channel�s programming started as a half-hour news bulletin at 11.00 pm on India TV (the flagship brand of Independent News Service that is beamed from PAS 10 satellite). This will soon be accompanied by another news bulletin in the evening slot.

The partnership with Al Jazeera brings to an end India TV�s quest for a content-sharing arrangement with an international channel focused specifically on the Arab world. "There has been a dearth of composite and immediate reporting of events in the Arabic world," says Rajat Sharma, chairman, India TV. "By signing this agreement, India TV has been able to provide viewers in India an additional angle to the current affairs of the Arab world." ... more