f November One is here, can STAR One be far behind? Not funny! Well, it is not supposed to be either. With several crores sunk in the venture, STAR India is really banking on the success of its new channel to rope in "those who complain that STAR Plus is getting boring".

STAR One, which went on air on November 1, will cost viewers an additional Rs 10 every month. It started off with an array of 21 programmes across a range of entertainment genres - action, thrillers, comedy, drama, youth, game, format shows, lifestyle et al. ... more