• • • Home | Subscribe | Login | Earlier Issues | This issue
Cover page
May 1-15 2004


 

News  | May 1-15 2004

Pizza Hut races Domino�s to deliver
Pallavi Sah

ver since Domino�s and Pizza Hut came to India in 1996, the two pizza chains have engaged in a ceaseless battle - albeit on different planes.

Domino�s has taken great pains to project itself as a "pizza delivery expert", while Pizza Hut has harped on the unique dining experience as its key differentiator to draw customers. It seems now that Pizza Hut wants to take arch-rival Domino�s by the horns. Having cruised through the first round of the battle with few scratches, Pizza Hut is ready for a face-off with Domino�s in the rival�s foyer - home delivery. ... more


 

   
MAIL THIS PAGE