ecognising the changing preferences of the rural customer, Tata Motors launched Spacio Gold, a new variant of its rural and semi-urban multi-utility vehicle, the Tata Spacio A1, in January. "The vehicle is targeted at customers who regard fuel economy and ruggedness as top priorities," says Rajiv Dube, vice-president, commercial, passenger car business, Tata Motors.


Priced between Rs 4.3 and Rs 4.9 lakh (ex-showroom Delhi), the new variant is available in both AC and non-AC versions, in three metallic colours (Aristo Silver, Passion Red and River Rock Green). With the exteriors resembling the Tata Sumo, the Spacio Gold hopes to attract the upmarket rural customer. It has body coloured front and rear bumpers, spare wheel cover and side-view mirrors. It also has aluminum side and rear foot steps and wheel caps along with new side decals.
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