or almost an entire generation of Indian consumers in the eighties and nineties, the words �Good Knight� meant only one thing: a thin flat mat, inserted in an electronic mosquito destroyer (EMD), which offered a night of restful sleep from marauding mosquitoes. In fact, for many consumers, Good Knight, even today, is almost synonymous with mats. Not surprising, considering it was Good Knight that first introduced the concept of mats in a mosquito repellent market dominated by herbal coils, creams and mosquito nets.

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