• • • Home | Subscribe | Login | Earlier Issues | This issue
Cover page
April 1-15 2005


 

April 1-15 2005

Happy holidays
TBR News Bureau

f you didn�t watch the Indian Idol Grand Finale, chances are you would have missed this one too. This ad is from SOTC, the second tour operator after Thomas Cook to advertise on television.

The commercial focuses on a small boy, part of a group touring Switzerland, who is visibly ecstatic about the whole experience. But our young protagonist has a problem. His trousers are a little too loose for him and he needs to haul them up every now and then. He almost misses out on the fun trying to hold on to his corduroys.... more


 

   
MAIL THIS PAGE