nnovative move It is not easy for a marketer to take off a brand, that is doing extremely well in a market, from the shelves. Toyota has done that and it only goes to prove the kind of confidence they have in their new product.

However, it is also to be noted that when they launched the Qualis in India it was already a dated product. Perhaps, they had not anticipated the kind of reponse they will get from the Indian market.... more